What’s Your Trust Credit Score™

There’s an old saying: “We do business with people we know, like and trust.” We all understand what it means to know someone and to like them, but what about trust? How do you define and measure it? Let me introduce a powerful metaphor: The Trust Credit Score.

Just like your FICO financial credit score reflects your reliability with money, your Trust Credit Score reflects your reliability as a person and professional.

Trust isn’t just a vague, abstract feeling—it’s the confidence others have in your vibe, character and expertise. And whether they realize it or not, people are constantly evaluating and scoring you in at least five critical areas.

1. Vibe and Presence: Do I feel safe, connected and comfortable with you ?
2. Motive and Intentions: Are your intentions genuine or self serving?
3. Values and Integrity: Are you predicable, principled and align with what you claim?
4. Expertise and Skill Level: Can I trust you as a vetted expert?
5. Receipts and Track Record: Do I have evidence and patters proving I can trust you?

Consciously or unconsciously, your clients are trying to figure you out.

Your Trust Credit Score™ is the key to dominating your market. It determines whether clients choose to work with you, whether colleagues want to collaborate with you, and whether leaders see you as someone worth following. By understanding and intentionally improving your Trust Credit Score, you can unlock new opportunities, build stronger relationships, and ultimately, dominate your market.

Make sure your Trust Credit Score is high enough to ensure success in every business endeavor you pursue.

Curious about where your Trust Credit Score stands?

Is there a way to raise your TCS?

Find out today by contacting me at Scott@ScottCarley.com

 NEW: The Trust Credit Score™ App

Scott Carley – The Trust Energizer